Smart questions. Clear answers.
Want to understand how we work? Start with our FAQ.
It’s a bit of a read — but if you’re serious about investing in the right agency, a few minutes here are time well spent.
FORMM.agency is a creative design and branding agency that supports mid-sized companies with a holistic approach to brand presence. Our core expertise lies in branding and corporate design – developing brand strategies, logos, and visual identities that leave a lasting impression.
In addition, we offer communication audits to analyze and optimize your existing brand communication using data-driven insights. We also provide graphic design for all media (digital and print) as well as web design, ensuring your brand appears consistent and professional across every touchpoint.
In short: from strategy and design to execution, we support you at every stage to ensure your brand makes a strong and lasting impact.
We believe that brands should be more than just beautifully designed – they need to be felt, experienced, and functionally effective. Our purpose is to help companies create authentic brand identities that not only attract people but truly engage and earn their trust over time. We’re convinced that when design works both emotionally and rationally, real brand loyalty is built.
We achieve this by combining creativity with science. Using our proprietary Sensory Map, we analyze how design resonates across different sensory levels – emotional, cognitive, and functional. Drawing on insights from psychology and neuroscience, we ensure that every design element has the desired impact. Our entire process is based on understanding how people perceive and make decisions – and then creating design that deliberately speaks to those mechanisms.
So what exactly do we offer? Branding, design, and communication solutions with substance – grounded, measurable, and creative. With over 15 years of international experience, we support mid-sized companies in building future-ready, high-impact brands. Whether it's brand development, rebranding, or design systems – we’re not just a studio that makes things look good. We’re a strategic partner who sees design as a driver of real value.
Our Neuroscience Sensory Map is a proprietary tool we developed based on insights from neuroscience. Put simply, it acts as a “map of the senses” that evaluates how your design affects people — both on an intuitive-emotional and analytical-rational level.
We incorporate concepts like Dual Process Theory (the balance between gut feeling and rational decision-making) and psychological archetypes to create designs that make an immediate positive impression while also fostering long-term brand loyalty.
The Sensory Map helps us ensure that colors, shapes, and messages subconsciously trigger the right emotions while consciously telling your brand’s story.
For you, that means your design is scientifically tested for effectiveness before it reaches your audience — increasing the likelihood that it will resonate and convert. This approach makes our design process more grounded and strategic than relying on intuition alone — and significantly boosts the return on your investment.
We primarily work with mid-sized businesses (SMEs) as well as larger B2B and B2C companies looking to professionalize or refresh their brand presence. Our experience spans a wide range of industries – from real estate and fashion/beauty to automotive, food & beverage, technology, and more.
Thanks to our international project background, we quickly adapt to different markets and target audiences.
In short: if your company values a strong, consistent brand presence and you're looking for a reliable agency partnerthat understands the mindset and needs of the mid-market, we’re a great fit.
We know what growing businesses require – and we support you in a way that scales, whether you're operating regionally or globally.
Transparency and partnership are at the core of how we work. We involve you closely in all key steps — without burdening you with unnecessary details. In practice, this means we define clear milestones and communication channels from the start. You’ll receive regular updates, and we actively seek your feedback — especially during creative phases like concept development and design drafts.
At the same time, you can relax knowing our team handles implementation and project management reliably. Whether you prefer to be involved in every decision or want us to take the lead more independently — we adapt to the level of involvement that suits you best.
Our goal is a smooth, efficient collaboration: you stay in the loop, and we handle the process proactively. The result is a solution that reflects your vision and excites you — without you needing to worry about every little detail.
Think of your brand as a destination – a place people don’t just visit, but rave about. We’re the plane that gets you there – with a clear route to more visibility, more revenue, and real impact.
Because in the end, it’s not just about a pretty logo. It’s about building a brand that:
– sells without shouting,
– gets recommended without asking,
– and communicates clearly without constant explanation.
We bring structure to your messaging, emotion to your design, and clarity to your brand. So you don’t just lookprofessional – you become a company people can actually feel, trust, and connect with.
Absolutely — and often even better than expected.
We work fully remote by design, because it allows us to be more flexible, faster, and more efficient — no matter where our clients are located. Our clients come from all across Germany (and beyond), and collaboration runs smoothly: via video calls, project platforms, phone — and always with personal contact.
Our registered office is in Berlin, but our team is distributed — and highly experienced in remote collaboration. We’re available, responsive, and well-organized — just not sitting across from you in a meeting room. For many clients, this setup is not only completely normal by now, but a real advantage: lower costs, quicker feedback loops, and more direct communication.
And if an in-person meeting is ever needed? No problem — we’re happy to travel to you or arrange a meeting nearby.
For us, it’s not about where we sit — it’s about how well we work together.
The timeline of a project naturally depends on its scope — but we understand that time is often a critical factor. Based on our experience, a full branding project (e.g. developing a new logo, design concept, and style guide) typically takes around 4 to 8 weeks from kick-off to final delivery. We usually present initial concepts within the first 2–3 weeks so you can start seeing results early on.
Smaller design tasks (like a logo refresh or a single brochure) can often be completed in just a few days to a few weeks. We align with your deadlines and structure the project to allow sufficient time for feedback rounds and quality assurance.
And if you’re in a hurry, we’ll work with you to find solutions that meet tight timelines — without compromising on care and quality. You can count on us to work quickly and with focus, so you can start using your new design as soon as possible.
We believe in full cost transparency. Every brand and every project is unique — so we create a tailor-made proposal that fits your exact needs. After an initial consultation or audit, we’ll have a clear understanding of the project scope and can realistically estimate the effort involved.
We offer fixed package pricing for clearly defined services, as well as custom quotes for more complex projects. For example, a Quick Impact Audit (a compact review of your brand communication) starts at €290, while a comprehensive Deep Impact Audit for in-depth optimization is priced at €2,600. A complete brand identity project is priced based on scope — including factors like the number of design elements, required research or workshops, and timeline.
In every case, you’ll receive a clear cost breakdown before we begin. No hidden fees — ever.
We also see your budget as an investment in brand growth. Studies show that consistent branding can increase revenue by 10–20% for 35% of companies, and more than half of consumers prefer to buy from brands they recognize.
In short: with FORMM.agency, you’re investing strategically in long-term brand value — and we’ll make sure you get the best possible return for your budget.
Professional branding is far more than just “cosmetics” — it’s a key driver of business success. Thoughtfully crafted design creates strong brand recognition: customers remember you and are more likely to trust your brand when your presence is consistent and high-quality.
Great branding also influences purchasing decisions on a subconscious level. A cohesive visual identity communicates your values and message at first glance — and sets you apart from the competition. As a result, you attract new customers more easily and strengthen loyalty among existing ones, because people identify with your brand.
Internally, a strong brand also fosters clarity and pride: your team understands what your company stands for and represents it with more confidence. The benefits are backed by data, too — for example, consistent branding has been shown to increase revenue and customer preference significantly.
In short: your brand is the face of your business — and a strong face opens doors.
With our scientifically grounded design process, we ensure your branding doesn’t just look great, but is built to perform strategically and effectively.
Yes — but in our own way.
We use AI purposefully to optimize processes, spark inspiration, and speed up repetitive tasks. But we don’t rely on generic tools: our AI systems are internally trained and carefully prompted to support us in an exceptional way — tailored to our way of thinking, our quality standards, and the specific needs of our clients.
That said, AI is always a tool, never the decision-maker. All creative, strategic, and design-related decisions are made by our team — with experience, intuition, and a sharp eye for your brand.
Naturally, data protection is a top priority for us. We only use GDPR-compliant tools, handle data with care, and carefully assess what is shared with AI — and what isn’t.
In short: our AI supports our thinking — but it doesn’t replace it. The result is a smart balance of efficiency and creativity that genuinely moves your brand forward.
